Aaron Kwittken
The triathlete’s tale
By BILL FALLON
Aaron Kwittken
was always athletic. He can’t hide
it. Athleticism is in his posture
and in his demeanor. He reels off
the sports of the red-blooded American
boy the 37-year-old pubic relations
executive once was; he played them
all: baseball, football, swimming,
track and (via pole vault) field.
One look and it’s a safe bet Aaron
Kwittken has never been seriously
out of shape in his life.
When his father Dr. John Kwittken
died without warning of a heart
attack Feb 2, Kwittken asked his
athleticism to serve a higher purpose:
to help him with the grieving process.
He also called upon his relationship
with White Plains-based Westchester
Jewish Community Services – he’s
a four-year board member – immersing
himself in its offerings to assuage
the grief.
“Grieving is an individual experience
and it takes a long time,” Kwittken
said, adding a saying he has read:
“You’ll never get over your father’s
death, but you’ll get used to it.”
Kwittken said he and his father
had a difficult relationship when
he was a youth. “When I became
a father, we reconciled and became
quite close,” he said.
Kwittken identified his father,
a doctor of pathologies of the
skin, a Mount Vernon resident and
a former medical examiner for the
borough of Queens, as “a great
athlete.” His mother Marianne Kwittken
lives today in Englewood, N.J.
His wife is Tessa and they have
a 7-year-old boy named Renner and
a 4-year-old girl named Lucy.
Tessa and Aaron will celebrate
their 10th anniversary Sept. 6.
For the big day, Aaron gifted his
wife with a spa weekend in New
York City. Her joy, he admits,
was tempered by the later news
he would take advantage of the
timing to compete in the New York
City biathlon (run, bike and run
in Central Park) Sept. 7. “I tell
her I could have far worse vices
in life. This is a very healthy
vice to have.”
At the time of his father’s death,
Kwittken had dabbled in triathlons,
competing in an indoor triathlon
at the Saw Mill Club in Mount Kisco
in April ’07. “I did well,” he
said. “It felt really good.”
With his father’s death, Kwittken
realized he possessed a tool to
help navigate waters that anyone
who has loved and lost will recognize
as dark and deep. What had been
casual workouts now had a purpose.
“It’s an outlet and it’s constructive,”
he said. “I’ve always been in shape,
but with my father’s death, my
training was rechanneled and given
purpose.”
The upshot of his renewed vigor
found Kwittken in Harriman Aug.
17 for a half-mile swim, a 16-mile
bike ride and a three-mile run
– all accomplished in 1 hour, 40
minutes. It was his third triathlon,
followed in short order by the
Aug. 30 triathlon in Armonk for
which he was training when he spoke
for this article a recent morning
at Armonk’s Anita Louise Ehrman
Pool.
Kwittken graduated from George
Washington University. After college,
he worked for a number of top advertising
and public relations firms before
setting out four years ago to create
his own company – Kwittken & Co.
– in Manhattan. He has since been
named to Public Relations magazine’s
“40 under 40” list and his company
has received several industry nods,
including “Best Small P.R. Agency”
from PR Week magazine. The company
now employs 22 at its Midtown office.
“We work with a variety of clients
in health care, medical, consulting,
technology and fashion – it’s very
diverse,” Kwittken said. “We help
them manage their reputations.”
Among Kwittken’s more curious clients
is U.S. News and World Report.
Can’t a boatload of wordsmiths
make their points without help?
“Reporters need coaching about
being the interviewees,” he said.
“It’s so different being on the
other side.” U.S. News reporters
notably find themselves facing
the microphones this time of year
because the magazine’s college
rankings have become an annual
national fixation.
With his swimsuit on beneath his
cargo shorts, it only takes a moment
for Kwittken to transform himself
from casual guy on the deck to
buff Olympian at the head of the
swimming lane. He eases into the
water – no diving, the sign reads
– and begins the relaxed stroke
of a really good swimmer. It is,
he said, his best event; his biking
needs work.
He heads to one end, turns and
repeats the process. If all goes
well, it is a regiment that will
lead him in 2010 to half an Iron
Man triathlon: 1.5-mile swim; 50
miles on the bike; and a 13.1-mile
run.
“I think I’ll stop at the half-Iron
Man,” he said. “I love my body
too much, and my joints too much,
to push beyond that.”
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